Job Listings

Digital Marketing Specialist

Lipof & McGee Advertising

Overall Objective

Ad agency looking for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for developing, executing and reporting marketing efforts through digital, social, online and email platforms.

Responsibilities

• Manage assigned clients’ AdWords accounts

• Develop and distribute weekly/monthly performance/campaign reports

• Place paid social media, digital and YouTube advertising

• Track campaign performance with actionable optimization recommendations in collaboration

• Oversee creation and distribution of email campaigns

• Participate in meetings with agency personnel

• Create digital and paid social media plans

• Build and maintain clients’ content distribution networks

Required Skills

• Experience in Digital Advertising (AdWords and Google Online Display) and Paid Social Media Marketing

• Passionately in tune with latest social media developments, online behaviors, and trends

• Proficiency in MS Word, Excel, PowerPoint, Keynote, Facebook, Twitter, Pinterest, Instagram, LinkedIn, Snapchat, TikTok and other current social media platforms

• Advanced capabilities required with: Facebook, Twitter, Instagram, and YouTube

• Urgency and a strong attention to detail, specifically with regards to written communications

• Ability to work on Mac platform

• Excellent spelling and grammar skills

• Creative

• Bilingual a plus

Salary based on experience

Equal Opportunity Employer

Location: Plantation, FL

Posted: Aug. 18, 2024, 8:46 p.m.

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