SEO Strategy and Implementation:
Develop and execute a comprehensive SEO strategy focused on increasing organic traffic from the Lexington, Kentucky area.
Conduct keyword research specific to the CPR training industry and local area to optimize website content.
Implement on-page and off-page SEO techniques, including meta tags, content optimization, backlinking, and more.
Monitor and analyze website performance using SEO tools (e.g., Google Analytics, SEMrush) and adjust strategies as needed to improve rankings and traffic.
Content Creation and Optimization:
Collaborate with the content team to create and optimize high-quality, SEO-friendly content that resonates with our target audience.
Ensure all content is optimized for local search, including the use of relevant keywords, location-based terms, and structured data.
Develop and maintain a content calendar that aligns with SEO goals and local events or trends.
Local SEO and Citation Management:
Optimize Google My Business and other local listings to enhance visibility in local search results.
Manage and update local citations, ensuring consistent NAP (Name, Address, Phone) information across all platforms.
Encourage and manage online reviews to boost local SEO efforts and reputation.
Lead Generation:
Develop and implement lead generation strategies tailored to the Lexington, Kentucky market.
Utilize various channels, including social media, email marketing, and paid advertising, to attract and convert leads.
Create and optimize landing pages for lead generation, ensuring a smooth user experience and high conversion rates.
Track and analyze lead generation performance, making data-driven adjustments to improve results.
Location: Anywhere
Posted: Aug. 20, 2024, 8:19 a.m.
Apply Now Company Website