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Project Manager Lead, Traffic – Advertising Agency Ad Trafficking

USAA

Why USAA?Let’s do something that really matters.
At USAA, we have an important mission: facilitating the financial security of millions of U.S. military members and their families. Not all of our employees served in our nation’s military, but we all share in the mission to give back to those who did. We’re working as one to build a great experience and make a real impact for our members.
We believe in our core values of honesty, integrity, loyalty and service. They’re what guides everything we do – from how we treat our members to how we treat each other. Come be a part of what makes us so special!

The Opportunity

We are seeking a dedicated Project Manager Lead – Traffic to join our Strategy, Digital and Brand team. The Traffic function is part of the Program & Project Management unit within USAA’s Creative Operations organization, a critical part of Brand Marketing and the In-House Creative Agency. The role demands experience with advertising agency ad trafficking process, high-level project organization and management, data input, attention to detail, partner relations and communication, contractor and risk management and productivity in a fast-paced environment.

In this role, you will manage and execute ad trafficking involving coordinating, substantiating, coding, reviewing and optimizing campaign tactics so they’re ready to launch in-market, ensuring they run as efficiently and effectively as possible. The Traffic Project Manager (PM) participates in the creative development process from the start of integration and creation through delivery and measurement of all tactics. Collaborating with Brand Marketers, Media Managers, Creative and other Project Managers, the Traffic PM ensures campaign details are entered into the trafficking platforms, trafficking instructions (matrices/coding/tagging) are created, reviewed and executed accordingly, in-market risk is mitigated, and creative is reviewed by all appropriate partners, including compliance, before files are finalized, placed, published, delivered or optimized.

We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in the following location: San Antonio, TX.

Relocation assistance is not available for this position.

What you'll do:
• Drives implementation of moderately to highly complex work efforts, typically requiring confidentiality and enterprise-level visibility within a program to achieve strategic business goals and operational objectives.
• Works closely with cross-functional teams and resources to achieve work efforts and milestones within established timeframes and program guidelines.
• Manages risk by using established risk management practices to address execution challenges associated with quality, schedule, and costs, in adherence with risk management framework.
• Accountable for planning, directing, delegating, and coordinating activities for moderately complex work efforts to accomplish goals and objectives within a specified timeframe, scope, and budget.
• Monitors and reports on business objectives, work efforts achievements, and key indicators and communicate trends to project team members.
• Communicates with work efforts stakeholders and executive/senior management and provides insight on issues through root cause analyses.
• Facilitates collaboration on creative alternatives to project challenges and resolves issues / removes obstacles with subject matter experts.
• Removes obstacles and impediments to ensure business and operational objectives are met.
• Develops, tracks, and maintains work effort(s) budgets that may include necessary capital expenditures, operational expenses, and labor funding requirements.
• Manages ambiguity and consistently seeks to drive clarity amongst work effort(s) stakeholders.
• Defines the control and the overall delivery of the work efforts to meet the goals, objectives, and success criteria.
• Establishes overall cadence for communication with impacted stakeholders and provides framework for underlying work efforts(s) communication plans.
• Identifies and determines interdependencies of work within work effort(s).
• Participates in work effort(s) closure activities to determine benefit / business impact realization to include retrospective management.
• Proactively manages risk by using work efforts management practices to address execution challenges associated with quality, schedule and cost and supports escalation to resolve.
• Drives adoption and challenges standards. Leads subject matter experts.
• Drives the adoption and sustainment of changes within the organization in compliance with USAA’s Change Management methodology.
• Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

What you have:
• Bachelors degree; OR 4 years of related experience (in addition to the minimum years of experience

Location: San Antonio, TX

Posted: Aug. 25, 2024, 3:53 a.m.

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