Job Description:
At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all our diverse businesses:
• Music is Everything: Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.
• Global Growth, Local Expertise: Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.
• Innovation and Insight: Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.
• Empowered by People: Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.
We remain committed to Diversity, Equity, and Inclusion. We know it fosters a culture where you can truly belong, contribute, and grow. We encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
Job Title: Coordinator, Digital Marketing
A little bit about our team:
Established in 2017 by Elliot Grainge, 10K Projects is one of the fastest growing completely independent record labels in the world. Its innovative multi-platinum artists and partners drive billions of streams each year with acts including Ice Spice, Trippie Redd, iann dior, Surfaces, YTB Fatt, COIN, Salem Ilese and many more. The company is dedicated to continually pursuing philanthropy efforts expressed through its 10K Together division. Based in Los Angeles, CA, 10K Projects is committed to recognize and champion the unique visions of creatives and storytellers of tomorrow.
Your role:
The Digital Marketing team at 10K Projects is looking for a Coordinator who will have a key role in the overall daily digital operations. This role will work with the Digital Marketing Strategists to ensure all artist releases are functioning at the highest level. This is also a key pathway to growing your career in Digital Marketing. A successful coordinator will have a strong attention to detail with creative and big ideas. Your tasks will include brainstorming and strategizing campaigns, tracking daily audio growth on social platforms, and executing user-generated content (UGC) initiatives. You'll create compelling proposals and mood boards, run internal fan pages, and produce weekly social and digital reports for all active artists. Additionally, you'll edit fan content and audio files, create engaging CapCut videos, and work with artists teams to cultivate their vision. This position requires a blend of creative and analytical skills to drive our artists' online presence effectively.
Here you'll get to:
• Provide support to the Digital Marketing Team on execution and implementation of digital marketing campaigns and strategic audience development strategies
• Send Assets (Artwork/Video) to design team for asset creation to support all releases
• Participate in weekly brainstorms about our artists' digital strategies
• Seed assets out to Instagram/TikTok/X music pages
• Assemble content schedules and weekly content sheets for active artists
• Brainstorm for active artist campaign
• Putting together ''best practice'' one sheets for artist rollouts
• Update daily tracking sheet for audio growth across social platforms
• Strategize and execute influencer campaigns
• Conduct ROI analyses and identify key contributors to stream conversion
• Create proposals and mood boards for artists
• Run internal fan pages
• Weekly social/digital roundups and reports for all active artists
• Cut fan edits together for fan pages and to seed out
• Edit video social posts for artists
• Maintain expert level knowledge of content formats across TikTok, Instagram, YouTube, X, etc.
• Create short form digital marketing content to support our artists and releases
About you:
• Knowledge of and passion for social media platforms, websites, music streaming services, and apps
• Strong organizational and project management skills with added attention to details and deadlines
• Experience in social media marketing/management, direct to consumer marketing, and/or content creation
• Excellent writing, communication, and presentation skills
• Strong interpersonal skills and ability to effectively work in a fast-paced environment with both creative and business-oriented colleagues and partners
• Outstanding verbal and written communicator
• Excellent problem solver and sel
Location: Los Angeles, CA
Posted: Sept. 1, 2024, 7:22 a.m.
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