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Digital Ads Specialist

Restorative Wood Products LLC

Restorative Industries is a leader in the wood care industry, managing a portfolio of renowned brands, including Stain and Seal Experts, EXPERT Professional Wood Care, GopherWood, and our educational branch. We are committed to delivering exceptional products and services to our customers while fostering a culture of growth and innovation.

We seek a highly skilled and results-driven Digital Ads Specialist to join our team. In this role, you will collaborate, plan, create, and manage digital advertising campaigns across various platforms, including Google Ads, social media channels, and other digital networks for multiple brands. You will work closely with our marketing director and team to drive traffic, generate leads, and increase conversions for our brands.

Key Responsibilities:
• Campaign Management: Develop, implement, and manage paid digital advertising campaigns across Google, Facebook, Instagram, YouTube, and other relevant platforms.
• Copy Creation: Craft compelling ad copy and creative assets that resonate with our target audience and drive action.
• A/B Testing: Design and execute A/B tests to optimize ad performance, landing pages, and conversion funnels.
• Funnel Building: Create and manage sales funnels to ensure seamless lead generation and customer conversion processes.
• Analytics & Reporting: Monitor campaign performance using analytics tools, providing regular reports and insights to optimize spending and improve ROI.
• Budget Management: Manage and allocate advertising budgets efficiently to maximize results across all campaigns.
• Collaboration: Work closely with the marketing team to align ad strategies with overall brand goals and messaging.
• Continuous Learning: Stay up-to-date with industry trends, best practices, and algorithm changes to keep our campaigns competitive and effective.

Job Types: Full-time, Part-time

Pay: $35,000.00 - $55,000.00 per year

Experience:
• Customer acquisition: 3 years (Required)
• SEO: 3 years (Required)
• Email marketing: 3 years (Required)
• WordPress: 3 years (Required)

Work Location: In person

Location: Alexandria, TN

Posted: Sept. 6, 2024, 10 a.m.

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