Skillset:
• Ability to write clear, consistent and relevant content that delivers an engaging experience for the company's target B2B and B2C audience.
• Must adapt the style and tone of each individual assignment.
• Perform research to create a well rounded article.
• Should provide original content.
• Search Engine Optimisation (SEO) - Should keep up with trends and adapt techniques as needed to ensure the article is ranked high in search engines.
• Properly allocate time to ensure all deadlines are met.
• Communication- accurately convey the message to the intended audience.
• Editing- Effective editing skills to increase value and quality of content.
• Working knowledge of social media relevant content that gets the maximum number of eyeballs.
• Technical - working everyday knowledge of computers, word processing, content management systems.
Educational qualification:
• Bachelor's degree in communications, marketing, english, journalism, or related field
• Proven content writing or copywriting experience.
• Working knowledge of content management systems.
• Proficient in all Microsoft Office applications.
• A portfolio of published articles.
• Excellent writing and editing skills.
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills.
Past experience:
A minimum five years of experience blogging and writing experience for the B2B and B2C market. Exemplary English writing and communication skills.
Job overview:
We are looking to hire a dedicated content writer to create content for blogs, articles, product descriptions, social media, press releases and the content for the company website/s. The content writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content.
To be successful as a content writer, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.
Roles & responsibilities:
• Conducting in-depth research on industry-related topics in order to develop original content.
• Developing content for blogs, articles, product descriptions, social media, and the company website.
• Assisting the marketing team in developing content for advertising campaigns.
• Proofreading content for errors and inconsistencies.
• Editing and polishing existing content to improve readability.
• Conducting keyword research and using SEO best practices to increase traffic to the company website.
• Creating compelling headlines and body copy that will capture the attention of the target audience.
• Identifying customers’ needs and recommending new content to address gaps in the company's current content.
This is an independent contractor position.
Location: Tarzana, CA
Posted: Sept. 12, 2024, 6:23 a.m.
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