Position Summary...
What you'll do...
About Walmart Connect
At Walmart, we've led retail for over 60 years by keeping our customers' needs at the center of everything we do. Our latest innovations leverage our online reach and massive network of physical stores to save 160 million weekly omnichannel customers time and money in ways no other retailer can match.
Walmart Connect is key to Walmart's growth strategy. Walmart has built a $2.1 BILLION closed loop, in-house advertising business that is a robust, true omnichannel, media services division with WMC. We partner closely with brands on strategies and solutions that harness Walmart's unparalleled omnichannel influence. We deliver relevant retail ads and experiences that connect our customers with the brands and products they love. And we use Walmart's proprietary online and in-store data, encompassing 95% of American households, to measure campaign-correlated sales on our site and in our stores.
Walmart Connect is seeking an experienced data science leader to enable our powerful portfolio of advanced analytics and machine learning techniques (e.g. marketing mix/predictive modeling, optimization, segmentation) to deliver actionable insight for our largest GPG brand advertiser clients. Walmart isn't simply the world's most successful retailer - we're the world's largest company. This is a unique opportunity to be part of a high-visibility team backed by the most talented retail colleagues in the world and over six decades of success. Join us.
Location: Hoboken, NJ (preferred); San Bruno, CA; Bentonville AR
This is not remote and you must be able to to work onsite when needed/ as needed.
As part of Walmart Connect, you'll be part of building industry defining omni-channel retail analytics capabilities that enable brand advertiser to invest strategically, confidently, and effectively. If you are motivated by complex, purposeful challenges, this role at Walmart Connect could be the fit you've been looking for. We are looking for a Data Scientist, to drive advertiser media strategy and performance through advanced statistical modeling and machine learning techniques. In this fast-growing team, the Sr. Data Scientist will build predictive models, derive media insights, define statistically sound solutions including but not limited to marketing mix models, multi touch attribution, uplift targeting, automated optimization strategies, and advertiser-facing recommendations. This role combines data science leadership, client-facing communication, organizational ability, technical strength, product focus and business understanding.
You'll sweep us off our feet if...
• You're proficient in modeling algorithms and programming languages
• You have knowledge in Digital Advertising, retail media and ad measurement
• You're comfortable influencing others, communicating clearly with clients and working with cross functional stakeholders
• You're customer-centric in spirit and in execution
• You have a test and learn mentality and an agile way of working to improve your solutions
• You are adaptable, resilient and don't miss a beat with changing asks
• You enjoy and thrive in a leadership role providing coaching and development opportunities while deftly balancing empathy and execution among your team.
Responsibilities
• Manage a team to delivery MMM solution to advertisers
• Manage and perform hands-on modeling and complex analyses using Python, SQL and/or R
• Build and enhance marketing and media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes
• Run optimization and simulation scenarios to help provide the marketing investment and allocation recommendations Marketing leadership and CMO
• Present media insights and recommendations to different levels of senior clients
• Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
• Partner with cross-functional team to streamline data science solutions
• Integrate disparate data sources and leverage state-of-the-art analytics best practices in order to deliver integrated actionable insights to partners and senior leadership around digital marketing optimization
• Participate in goal setting, performance review, and performance management for team members.
• Participate in hiring and capacity management tasks.
• Continuously engage with senior leadership and stakeholders to ensure alignment and manage interdependencies.
Minimum Qualifications:
• Masters Degree: Statistics, Economics, Operations Research, or related field
• 10+ years post academic professional experience in data science, measurement, marketing strategy & analytics
• 8+ years leading Data Science teams in a direct manager capacity
• Proficient coding skills (SQL/Python/R) and database knowledge
• Experience with A/B and Multivariate test design and implementation
• Experienced in building market mix and multi-touch attrib
Location: Union City, NJ
Posted: Aug. 26, 2024, 1:46 a.m.
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