Position Summary... What you'll do... Influential Communication Possesses knowledge of: Verbal/nonverbal behaviors; application and allocation of business communication styles/techniques in ambiguous and challenging situations; situational awareness; communication channels/mediums; interpersonal skills and universal relationship building. To be able to carry out the following responsibilities: Organizes thoughts and communicate credibly and concisely in an interdivisional/interdepartmental setup. Presents to and influences team members, customers, and clients, conveying complex information clearly and accurately and addressing ambiguity in a constructive manner. Independently assembles and prepares reports, materials, and storylines that have a structure and logical flow and are based on relevant, fact-based information. Influences team members and leaders to take action based on sound recommendations. Seeks and provides constructive feedback, anticipates needs/questions, and responds appropriately. Market and Customer Analysis Possesses knowledge of: Data gathering and reporting tools; market data sources; customer behavior analysis methodologies. To be able to carry out the following responsibilities: Uses customer analytics as the basis for performance forecasts for specific product lines or services. Advises team members on the key benefits, drawbacks, and rationales for using customer analytics to predict customer trends. Creates business analysis reports from customer analytics data extracts and provides detailed insights. Evaluates market data sources and key indicators. Advises others about ongoing and planned market activities and their implications. Evaluates key assumptions and variables that factor into the conclusions of market research. Recommends strategies to senior management based on market research results. Compares the performance of the organization's website against key performance indicators. Implements web tools to quantify website traffic changes following the launch of events, promotions, and campaigns. Measures a website's potential audience (opportunity), share of voice (visibility), and buzz (comments) as compared to the internet as a whole. Partnerships Possesses knowledge of: Communication channels; team dynamics; organizational ways of working. To be able to carry out the following responsibilities: Analyzes stakeholder needs and partners with stakeholders to share relevant information, solve business problems, and synergize efforts. Brings ideas and solutions proactively to the business and team members. Influences outcomes and assists in communicating shared goals with diverse groups and parties by linking interests. Actively listens to others, seeks and provides constructive feedback, and provides ideas/recommendations on processes. Site Structure Management Possesses knowledge of: Search engine optimization; site structure; site taxonomy; web analytics tools. To be able to carry out the following responsibilities: Translates research insights and metrics, including research from other sources, into actionable recommendations that inform site design and business strategy. Utilizes multiple tools and methods for monitoring and assessing the performance of search engine optimization. Implements and operates the basic functions of search engine optimization tools (for example, keyword explorer, web analytic tools). Participates in keyword management (from discovery to action) for a certain product or service. Applied Business Acumen Possesses knowledge of: Industry and environmental factors; business practices across two or more domains (for example, Finance, Marketing, Sales, Technology, Business Systems, Human Resources); common business vernacular. To be able to carry out the following responsibilities: Provides recommendations to business stakeholders to solve complex business issues. Develops business cases for projects with a projected return on investment or cost savings. Translates and aligns business requirements into projects, activities, and tasks. Serves as an interpreter and conduit to connect business needs with tangible solutions and results. Recommends new processes and ways of working. Project Management Possesses knowledge of: Project management tools, techniques, and methodologies; project tracking tools, dashboards, and reports; communication management. To be able to carry out the following responsibilities: Develops, prioritizes, and coordinates work plans. Reviews project schedules, cost, expenditures, milestones, communications, and documentations. Follows project management methodologies by tracking and monitoring work, holding project teams accountable to timelines, and ensuring adherence to milestones. Identifies potential project risks and develops strategies to mitigate risks, prioritizing and ensuring the resolution of critical issues. Creates communication plans which determine communication levels, frequency, details, and the distribution of st
Location: United States
Posted: Aug. 16, 2024, 2:22 p.m.
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